Kapitał i Logika
Advice

3 Mistakes That Cause You to Lose Liquidity in December

By Marek Woźniak, Senior Analyst·December 5, 2024·12 min read

For 74% of Polish companies, December is the most difficult financial test of the year. Instead of calmly planning the next quarter, owners often chase late transfers to have enough for ZUS and bonuses for 14 employees. We calculate with cold logic: if you don't have secured cash in your account by December 12, you'll greet January with a painful overdraft.

Mistake #1: Giving bonuses by feel

Most entrepreneurs we work with at Capital and Logic make the same mistake: they grant Christmas bonuses based on emotions rather than real financial results from a spreadsheet. In December 2023, we analyzed the case of a transport company from Gdynia. The owner, Mr. Robert, paid out 42,300 PLN in bonuses because 'the year seemed good.' The problem was he didn't account for invoices with payment terms in February and a sudden increase in service costs for 4 tractor-trailers. It ended with him having to take a quick loan at 14.8% on January 18 to pay VAT.

We calculate with cold logic and see that optimism in December can be deadly for the wallet. A bonus should be the result of pure mathematics, not a festive atmosphere. If your margin in the fourth quarter fell by even 1.7% relative to assumptions, then every additional thousand zlotys spent on bonuses hits your safety in March directly. At Capital and Logic, since September 2017, we have seen 47 such situations where one generous gesture on Christmas Eve led to a three-month payment bottleneck that couldn't be easily broken.

Before you sign the payroll, check your account balance and subtract all future liabilities until January 20. What's left is your real bonus fund. Remember that January has 22 business days, but revenue from them won't come in until February or March. If you spend everything now, you'll be left with an empty warehouse and people you won't have the money to pay in a month. We have a plan for Tuesday: sit down at the table and check if you can afford these gifts, or if you're just trying to be a nice boss with borrowed money.

Emotions in December are the worst financial advisor. Only what's left in the account after paying taxes on January 20 matters.
Mistake #1: Giving bonuses by feel

Mistake #2: Ignoring the January tax hole

December sales often look great on paper, which lulls vigilance. Owners see high invoices issued before the end of the year and feel safe. However, the realities of the Polish tax system are brutal: high revenue in December means record income tax and VAT to pay in January. In 2024, the average tax amount to be paid by our clients in the first month of the year increased by 9.4% compared to the previous year. If you don't set this money aside in a separate sub-account, you'll fall into a trap that takes months to escape.

We often hear that 'it'll be fine' because new orders will come in. That's a mistake. In the construction or production industry, January is often a month of downtime and inventories. Our analysts have calculated that 18.3% of companies lose liquidity precisely between January 15 and 25. That's when ZUS, VAT, and the first income tax installment for the new year accumulate. Zero fluff: without a dedicated reserve for these fees, your company starts the year with a struggle for survival rather than development.

We recommend a simple solution that we implemented for 138 clients in the last quarter. Every payment from a client is divided into two parts: 77% stays for operations, and 23% goes to a technical account that you don't touch until the transfers to the Tax Office are due. This is the only way to avoid panic on January 19 at 9:00 PM. Debt is not a life sentence, but a lack of tax planning is a direct road to the bailiff. At Capital and Logic, we don't believe in magic; we believe in numbers that don't lie, even during the holidays.

Mistake #3: Waiting with debt collection until 'after the holidays'

This is a classic 'politeness' mistake. Business owners don't want to call debtors in December so as not to 'spoil the atmosphere.' Meanwhile, your debtors are planning their own expenses right now, and if you aren't at the top of their payment list, your invoice will drop to the very bottom. Statistics from our 217 saved businesses show clearly: an invoice unpaid by December 18 has a 64.2% chance of being settled only after January 15. A month's delay for a small company is often a death sentence.

You must understand that your contractors are also fighting for liquidity. If you don't claim your 12,400 PLN, they will pay someone else who was more firm. You don't have to be aggressive; you have to be specific. A short phone call asking about the transfer status performed on Tuesday at 9:15 AM can work wonders. At Capital and Logic, we teach clients that claiming your own money is not a shame; it is a duty to your own company and employees. We have a plan for Tuesday: make a list of your 5 biggest debtors and call them before noon.

In December 2024, reaction time is key. Most accounting departments in large companies close payment systems around December 20-22. If your invoice doesn't go through by then, you'll wait until mid-January until everyone returns from vacation and 'digs out' from emails. We calculate with cold logic: every hour of delay in contacting a debtor this week costs you real interest on the working capital loan you'll have to take out to survive the dead period.

Your client's accounting has no remorse when they don't send you a transfer before Christmas. You shouldn't have any either when asking for payment.
Mistake #3: Waiting with debt collection until 'after the holidays'

How to regain control in 48 hours?

If you feel the noose tightening, don't wait for a miracle. The first step is a reliable cash inventory. Write down all certain inflows until December 24 and all unavoidable expenses until January 10. If the result is negative, you must act immediately. Contact suppliers and ask to postpone payments by 7-11 days. Most of them prefer to get the money with a slight delay than not at all. Our experience from 97 repair installations in 2024 shows that an honest talk with a contractor saves 8 out of 10 business relationships.

The second step is to freeze all costs that are not essential for generating revenue. A new car lease? Postpone it until March. Office renovation? Wait until spring. We calculate with cold logic: in crisis situations, every zloty that doesn't earn its keep within 30 days is a wasted zloty. Focusing on the core business allowed one of the Gdańsk firms we serve to reduce fixed expenses by 3,200 PLN monthly in just two weeks. This was enough to cover the overdue loan installment.

Finally, prepare a plan for January. Don't assume optimistic scenarios. Assume that 20% of your clients will be 14 days late with payment. If your business survives such a scenario on paper, it will also survive it in reality. At Capital and Logic, we've been helping build such 'resilient' financial models for years. We don't promise miracles; we promise mathematics that gives peace of mind. Remember, zero fluff, just facts – your company is not a charity, it must earn and have cash.